Everyone knows that all available products and services in this world are nothing but physical resources value added and perfected by Technology. What gives your product or service that extraordinary niche over the rest of all available products or services in the market? Differentiating your product or service with features is no longer seen as a value by the market since features can be incorporated to any single similar or identical basic product or service by another provider or player. The ideal solution would be perfecting it with Technology, an independent Technology which is beyond feature or similarity.
Value can be derived as the total cost required for acquiring the physical resources, perfecting it into the desired product or service using Technology (which is the value adding process) and finally enhancing it with the latest Technology in accordance with time. Today value has become directly proportional to available Technology.